Optimizely Content Marketing Platform

Release and support dates as published by Optimizely; dates within the next 12 months are highlighted, past dates dimmed. Retrieved 2026-10-14.

Continuously updated 1

Optimizely Content Marketing Platform (SaaS product; release notes are published continuously with no version end dates)[12]

Metrics 2

SKUs 1

• 2021AcquisitionOptimizely acquired WelcomeWelcome → Optimizely Content Marketing Platform (renamed)

• Optimizely AnalyticsDigital Analytics Software
• Optimizely CampaignMarketing Automation Software
• Optimizely CMS (installed licence)Web Content Management Software
• Optimizely CMS (installed)Web Content Management Software
• Optimizely CMS (PaaS)Web Content Management Software
• Optimizely CMS (SaaS)Web Content Management Software
• Optimizely Commerce ConnectE-Commerce Software
• Optimizely Configured CommerceE-Commerce Software