Web impressions count each page activation
Catalog row in Vendor License Rules · Cited
- Kind
- Counting
- Statement
- Usage Metrics 1.6.1 and 1.6.3: Web impressions are counted each time an experiment or variation is activated on a Page; multiple experiments on one Page, or one experiment on multiple Pages, result in multiple Impressions. (effective 2026-06-23)
- Applies when
- Counting Impressions
- Applies to
- Web Experimentation
- Related metrics