Optimizely Evidence

MAU definitions differ between Web and Feature Experimentation

Catalog row in Vendor License Evidence · Cited

Kind: Contract excerpt
Excerpt: "for Experimentation [Web version] - the total number of unique user IDs evaluated by the snippet per month; even if the user isn't participating into an experiment,"
Locator: UM 1.10.2
Applies to: MAU definitions differ between Web and Feature Experimentation
Supports rules: MAU definitions differ between Web and Feature Experimentation
Related metrics: Monthly Active Users
Sources: Optimizely Software Service Usage Metrics (V 2026-06)