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Gen Digital

Gen Digital is a consumer cyber safety company whose brands include Norton, Avast, LifeLock and MoneyLion. Its software and services are licensed under the Gen Digital License and Services Agreement, which limits consumer products to non-commercial use and small business products to businesses with fifty or fewer employees, with paid subscriptions renewing automatically.

Licensing at a Glance

  • Subscription

  1. Gen describes itself as a global company with a family of consumer brands including Norton, Avast, LifeLock and MoneyLion.[1]

  2. Under the Gen Digital License and Services Agreement, consumer products may be used only for consumer, household and non-commercial purposes, and small business offerings are licensed only to businesses with fifty or fewer employees for internal business operations.[2]

  3. The License and Services Agreement authorises Gen to charge the customer's payment method for the initial purchase and for subscription renewals, and states that its terms also apply to software and services offered free of charge.[3]

Products

References

  1. Powering Digital Freedom for people everywhere | Gen™ · gendigital.com · retrieved 2026-10-01
  2. Legal - License and Services Agreement · us.norton.com · retrieved 2026-10-01
  3. Legal - License and Services Agreement · us.norton.com · retrieved 2026-10-01

Product History

All acquisitions
  1. Gen Digital acquired AvastAnnounced 2021-08-10 · Closed 2022-09-12 · Avast share capital valued at about USD 8.1 to 8.6 billion depending on shareholder elections (as announced)

    NortonLifeLock, later renamed Gen Digital, merged with Avast plc, the owner of the Avast and AVG consumer security brands. The UK Competition and Markets Authority cleared the merger without conditions after an in-depth inquiry.

    Legacy productBecame
    AvastKept Avast (Gen brand) · named as a brand of the combined company at closing
    AVGKept AVG (Gen brand) · named as a brand of the combined company at closing
    Norton and LifeLockKept Norton and LifeLock (Gen brands) · NortonLifeLock's own brands
    NortonLifeLock Inc. (company name)Renamed Gen Digital Inc. · a new company name was planned at closing
    Licensing impact
    • The merger combined Avast's privacy products and NortonLifeLock's identity protection products, and the parties stated the combined company would be renamed and keep trading as NortonLifeLock during the transition.[1][2]
    • The CMA cleared the merger in September 2022 after a Phase 2 inquiry, with no conditions or remedies imposed on the combined business.[3]
    Sources and full product history
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