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Meta Rule

WhatsApp Business Platform pricing calendar: changes on the first day of a quarter

Catalog row in Vendor License Rules · Cited

Kind
Commercial
Statement
Pricing documentation (updated 2026-09-28, retrieved 2026-10-01): Meta may update pricing only on 1 January, 1 April, 1 July or 1 October, with at least 1 month notice for a rate card update, 3 months for a pricing model add-on and 6 months for a pricing model change. The Meta Terms for WhatsApp Business Platform separately allow Rate Card changes to take effect on the first day of the following calendar month, and reductions at any time.
Applies when
Forecasting WhatsApp Business Platform costs or reviewing rate card changes.
Applies to
WhatsApp Business Platform messaging and voice rates.
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