LICENSEWARE
Apple Program

Custom App Distribution

Catalog row in Vendor License Programs · Cited

Kind
Distribution channel
Term
Tied to the Apple Developer Program Term
Aliases
custom apps; private apps
Definition
DPLA §1: “Custom App Distribution” means the store or storefront functionality that enables users to obtain Licensed Applications through the use of Apple Business Manager, Apple School Manager, or as otherwise permitted by Apple. A “Custom App” is a Licensed Application custom developed for specific organizations or third-party business customers, including proprietary apps for the developer’s own internal use.
Commercial rules
Free Custom Apps under Schedule 1; fee-based Custom Apps require Schedule 3 (§7.1–7.2). Buyers acquire them through the Volume Content Service.
Applies to
Apple Developer Program members distributing apps to specified organizations.
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